5 Mistakes Brands Make in Influencer Marketing (And How to Avoid Them)
Influencer marketing has transformed how brands reach and engage their audiences. But while the power of creators is undeniable, many brands still get it wrong — wasting time, money, and trust in the process. At Findcollab, we’ve seen hundreds of campaigns — both wins and disasters. Here are the top 5 mistakes brands make in influencer marketing and exactly how you can avoid them.